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Marshall Mcluhan Quotes


A commercial society whose members are essentially ascetic and indifferent in social ritual has to be provided with blueprints and specifications for evoking the right tone for every occasion.

A point of view can be a dangerous luxury when substituted for insight and understanding.

A typewriter is a means of transcribing thought, not expressing it.

Ads are the cave art of the twentieth century.

Advertising is an environmental striptease for a world of abundance.

Advertising is the greatest art form of the 20th century.

Affluence creates poverty.

All media exist to invest our lives with artificial perceptions and arbitrary values.

American youth attributes much more importance to arriving at driver's license age than at voting age.

An administrator in a bureaucratic world is a man who can feel big by merging his non-entity in an abstraction. A real person in touch with real things inspires terror in him.

Antipathy, dissimilarity of views, hate, contempt, can accompany true love.

Anyone who tries to make a distinction between education and entertainment doesn't know the first thing about either.

Appetite is essentially insatiable, and where it operates as a criterion of both action and enjoyment (that is, everywhere in the Western world since the sixteenth century) it will infallibly discover congenial agencies (mechanical and political) of expression.

Art at its most significant is a Distant Early Warning System that can always be relied on to tell the old culture what is beginning to happen to it.

Art is anything you can get away with.

As technology advances, it reverses the characteristics of every situation again and again. The age of automation is going to be the age of 'do it yourself.'

As the unity of the modern world becomes increasingly a technological rather than a social affair, the techniques of the arts provide the most valuable means of insight into the real direction of our own collective purposes.

Canada is the only country in the world that knows how to live without an identity.

Darkness is to space what silence is to sound, i.e., the interval.

Diaper backward spells repaid. Think about it.